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The collaborative data pipeline: How we operationalize analytics by applying software development lifecycle best practices w/ Matthew Mullins (CTO @ Cogniti)

Matthew Mullins
Chief Technology Officer @ Cogniti
Matthew Mullins
Chief Technology Officer @ Cogniti
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From code review to versioning to asset modularization, the SQL development cycle could benefit from many tried and true processes from the world of software development. This talk will show you how Coginiti implemented straightforward processes connecting colleagues across Product, Marketing, Sales, and Customer Success to build and operationalize consistent analytics across their business.

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